Follow up with Customers
"While a great first impression is an important step towards a long-lasting relationship, you need to go a step further to show your customer how important they are to you and gain their loyalty." "How to Follow Up With New Customers (And Get Them to Come Back)." Constant Contact Blogs. N.p., 13 Apr. 2017. Web. 22 Apr. 2017.
Relationships simply don't happen overnight
1. Give a warm welcome
One of easiest ways to keep the momentum going is to send a welcome email. With Constant Contact, you can customize your Welcome Email with your own branding, logo, and content. Each time a new contact joins your list, they will automatically receive your Welcome Email.
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A warm and friendly introduction
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Summary of what to expect in future mailings
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A guarantee of data privacy and security
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Personal signature with contact details
2. Thank them for their business (and offer an incentive to come back)
Thanking new customers for their business will go a long way in showing them they matter to you. The best thank you’s will be personal and offer customers an incentive to come back.
3. Offer to help
Even after a great first experience with your business, there’s a good chance your customer is not aware of the various products or services you offer. Give people a nudge to come back by giving them more information on your business’s specialties.
4. Ask for feedback
As a business owner, you want to make sure you’re doing everything you can to make a strong and lasting first impression. Following up with an online survey or asking questions on social media shows your new customer that you’re committed to a great experience and you value their opinion.
5. Invite them back
Events are a great way to bring people back to your business. It’s also a great way for new customers to meet the people who have known and loved your business for a while. "How to Follow Up With New Customers (And Get Them to Come Back)." Constant Contact Blogs. N.p., 13 Apr. 2017. Web. 22 Apr. 2017.
